The new custom website for the APMC was designed to promote the authority and expertise of the APMC across the global petroleum industry, while providing new opportunities to communicate their roles and mandates to a wider range of audiences.
Supporting these goals, the new homepage features clickable tiles with unique icons, for easy and prominent access to key information about the roles and mandate of the APMC. Further down, a featured projects section provides an eye-catching display of project-related statistics, and a custom map of Alberta that helps promote key projects and locations for the APMC.
Building a Strong and Memorable Visual Identity
Our team further iterated on the concepts, applying feedback to inform revisions and refinements over several review sessions. The concepts were ultimately narrowed down to a distinct final design that was simple, modern, and reflective of the APMC's authority and expertise.
Our team then developed custom stationery, business cards, as well as PowerPoint and Word templates to provide consistent presentation and promotional materials. The final result is a comprehensive visual identity that reflects the APMC, while providing a professional and unified image to stakeholders and the public.
